From humble beginnings, Sick has evolved into a motorsports phenomenon. Whether it’s the industry-leading print magazine, the ever-expanding range of events, or now motorsport event services, Sick has innovated and brought new energy to the automotive world and beyond.

The 2026 edition of the PRI Show will see some massive announcements from the Sick Team, and we’re outlining

As the drag-and-drive community continues to expand, the number of events has also increased. Sick the Magazine takes our events like Sick Week and Sick Summer a step further than others, putting more emphasis on track prep, and having companies like Mickey Thompson on hand. 

“2024 has been an exceptional year for Mickey Thompson,” said Jason Moulton, Director of Motorsports. “The drag-and-drive scene continues to show growth. These events are among our favorites to go to.”